Our history
OUR VISION
We want to help men, women and children take responsibility for theirs.
Jewelry and accessories should not be reserved for special occasions, nor should they be the preserve of an elite. They are much more than just ornaments. They allow you to tell your story and reveal your personality. It is with this in mind that jewelry and accessories take on their full meaning.
At Mathieu Blanchard, we offer a high-end selection of accessories for men, women and children, at fair prices and in the latest trends. With more than 50 brands and collections available, we regularly launch new lines and provide you with numerous guides to maximize the use of your accessories.
If you want to discover the artists behind our products, check out our list here .
The story of Mathieu Blanchard
It is the choices we make that define our story.
What story are you going to tell?
Discover the professional history of Mathieu Blanchard and what inspired him to launch, in October 2019, an online store concept offering a selection of jewelry from local jewelers as well as his own creations. With the development of our business, we have opened a space to the public in Granby, where we are happy to share important moments of life with our customers. In addition to the online store, our jewelry workshop now offers a warm atmosphere conducive to the creation of unique jewelry that tells stories.
2011 - 2013
Every beautiful story has a beginning... and that of Mathieu Blanchard begins with a passion for body piercing and associated jewelry.
At the age of 16, while in my final year of high school, I had the opportunity to start out as a professional piercer. I had already accumulated a year of training and benefited from the support of an experienced person. A year of learning, doubts, energy, and, sometimes, a dose of naivety: I was driven by a crazy desire to make my passion my profession in the short term.
You have surely heard that young entrepreneurs must be ready to do anything to succeed? Well, I fully subscribe to this principle. I put all my heart and all my energy into making this adventure evolve. At the age of 18, I was able to affirm that living fully from my passion for piercing was indeed possible.
2014
2015
“It is crucial to follow your passions in life and believe in your ideas.” - Chantal J (mom)
In less than 24 hours, I had found our first commercial location and signed a two-year lease, in the heart of downtown Drummondville. After three months of renovations and careful layout, supported by the total commitment of our family, we were ready to welcome our first clients at Studio Adrénaline - Drummondville.
At the time, friends, family and loved ones unanimously supported my approach. Although some expressed concerns about the lack of in-depth market research, I believed in my vision, despite the apparent risks.
2016
The evolution of Adrenaline
If someone had warned me that I would have to work 14 hours a day, 7 days a week, invest all my savings and sacrifice my social life, I might have hesitated before embarking, with my mother, on this adventure. To be honest, about ten people warned me, but I decided to follow my instinct. This is undoubtedly what gives meaning to my determination to succeed.
For the first eight months, I juggled a second full-time job with growing our business. Gradually, Studio Adrénaline - Drummondville transformed into an urban boutique. Brand after brand, in addition to piercings, we expanded our range of products: rings, bracelets, necklaces, earrings, watches and jewelry for piercings were now offered in store.
2017
Studio Adrénaline - Drummondville becomes Bijouterie Le Duo.
As of January 15, 2017, it's official: Studio Adrénaline - Drummondville becomes Bijouterie Le Duo. I still vividly remember the strange feeling and thrill I felt when I got home after officially announcing the change. It was an intense mixture of happiness, excitement, stress, anxiety and the fear of breaking down at any moment: I was now part, with the company, of the great family of Quebec jewelry stores.
Mom (who covers all store opening hours), dad, my brothers, my aunts, my cousins, my best friend, everyone pitched in at some point. Signage, furniture, events, installation of numerous new displays, orders, accounting... there was no time for rest.
2018
The end of an adventure.
On February 8, 2018, with a heavy heart and with emotions difficult to describe, I unexpectedly announced the closure of Bijouterie Le Duo . An interesting offer, too good to refuse, came my way. After reflection, I considered that it was a perfect opportunity to enrich my experience, and therefore, a wise decision.
An incredible dose of love was felt until the end of this month. Some shed tears, others hugged us, and some went out of their way to greet us and wish us good luck in our future endeavors.
Everything was liquidated, and we left our second home on March 1, 2018.
2019
A new story
A big return to the field! I have always aspired to create much more than just a boutique, and it was in 2019 that I finally dared to realize my ultimate project: launching a boutique of jewelry, accessories and favorites in my name. Of course, Chantal, my mother, once again agreed to support me in this new adventure, also feeling this need for renewal. We worked hard for months to create something exceptional, paying attention to every detail. This is how www.mathieublanchard.ca was born.
2021
New store in downtown Granby
Here we are finally! After two months of renovation work, including the facade and installation of equipment, the first physical store of www.mathieublanchard.ca opened its doors on November 1, 2021 at 30 Rue Johnson, in Granby, Quebec.
2024
New store in downtown Granby
Since our opening in 2021, we are delighted to have established strong connections with the Granby community. Over time, we have invested in renovations and improvements to provide our customers with an even more rewarding experience. We are grateful to have shared important moments with many people in the region, and we will continue to be committed to providing quality products and services while remaining attentive to needs.We are also proud to have opened our workshop space to the public, offering our customers an insight into our creative process and a unique opportunity to discover our pieces in progress. Our commitment to excellence and our passion for jewelry continue to inspire us to evolve and grow, while remaining true to our mission of offering unique, quality designs to our customers.
Bonjours Mathieu j ai vu une vos montre et bien aimé , ainsi que votre site !j ai déjà vendu des produits similaire avec Yarox de mont tremblant maintenant il ne font presque plus donc je voulais voir si vous aviez déjà un compte à tremblant ? Notre concept est un salon esthétique et boutique et je fais du service personnalisé d achat de vêtements. Nous serions intéressé par vos produits,bagues, montres et noeud en bois ! Merci et au plaisirs Jean lebrun styliste / jeanlebrun.styliste@gmail.com cell 8194211060 et Cathy Levesque Esthe /soleilplussoins@gmail.com
Très hâte d’aller visiter ta boutique Mathieu… ta commandite aux événements Sunshine t’a fais gagner au moins un client… moi-même et ma blonde !!!
Très belle entreprise que je recommande à tous !!!
Bonjour, Étant une maniaque des bijoux, je suis tombée sur votre site par hasard aujourd’hui. J’ai été impressionnée par la créativité des artisans, dont vous faites partie, et la beauté de vos bijoux. Je risque certainement d’être une future cliente. Bravo!
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